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Best 30 B2B Lead Generation Agencies (2024)

May 8, 2024, by Charlotte Clack

Best 30 B2B Lead Generation Agencies (2024)


In the fast-paced world of B2B lead generation, the quest to make it effective remains a pivotal aspect of business strategy. 

In the UK we are lucky to have a thriving business sector and a plethora of B2B lead generation companies to choose from. From slightly more traditional telemarketing to cutting-edge digital lead generation strategies, these agencies are reshaping the way businesses connect with their potential clients. As competition intensifies and the digital landscape evolves, choosing the right partner for lead generation has never been more crucial and tricky. 

This blog presents our view on the top 30 B2B lead generation companies in the UK, recognised for their exceptional strategies, technological prowess, and consistent delivery of results. 

Whether you are a startup looking to establish a foothold or an established enterprise aiming to expand your reach, these B2B lead generation agencies offer tailored solutions to meet the diverse needs of their clients, driving growth and ensuring success in today's ever-changing business environment.

Best 30 UK B2B Lead Generation Agencies


1. Digital Litmus

Speciality: B2B Marketing & HubSpot

Location: London

We might be a smidgen biased, but let's kick off with Digital Litmus (that’s us!). As a Platinum HubSpot partner, our strength is turbocharging B2B lead generation through integrated sales and marketing strategies.

Our expertise lies in generating measurable lead generation outcomes and bolstering the sales funnel by captivating prospects at each stage of their buying journey. Our Fusion model offerings encompass everything from Marketing Strategy and Content & SEO to Paid Campaigns, Website optimisation, and Sales Enablement, all designed to amplify lead generation and ultimately boost revenue.

CMO-level strategists and a specialist team, all deeply skilled in B2B growth strategies back our commitment to B2B lead generation. Our approach has led to many business triumphs for various companies. Take a look at this case study where we generated a £1.6M boost in closed deals and a 307% surge in Marketing Qualified Leads.

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2. Bird Marketing

Speciality: Digital Marketing and SEO
Location: London

Nestled in the dynamic streets of London, Bird Marketing emerges as an award-winning digital marketing agency, lauded by Business Insider and The London Economic. Their expertise in SEO and digital marketing has attracted top-tier clients like Aramex and Huawei. 

Bird Marketing's strategy is a symphony of cutting-edge digital designs and unique SEO techniques, a combination that has earned them numerous accolades. Their innovative approach encompasses a spectrum of services, ensuring a commanding online presence for their clients.

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3. B2B Lead Agency

Speciality: B2B Lead Generation and Marketing Automation
Location: London, UK

B2B Lead Agency, situated in London, is an expert in B2B lead generation and marketing automation, offering tailored solutions to businesses seeking to enhance their lead acquisition and nurturing processes. Their approach is centred on identifying and targeting the right audience for each client, employing a combination of advanced digital marketing tactics and automation tools. 

Specialising in sectors such as technology, finance, and professional services, B2B Lead Agency crafts customised marketing strategies that include content marketing, email marketing, social media campaigns, and SEO. Their expertise in marketing automation makes them a valuable partner for B2B companies aiming to optimise their marketing funnel and drive business growth.

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4. The SEO Works

Speciality: SEO and Digital Marketing
Location: Sheffield

In the heart of Sheffield, The SEO Works stands tall as a multi-award-winning agency. Recognized both locally and internationally, including being named ‘Integrated Search Agency of the Year’ at the Global Agency Awards, they have cemented their position as a leader in SEO campaigns. 

 The SEO Works is dedicated to adapting to the evolving digital landscape, continually refining their techniques to stay ahead of the curve. Their comprehensive Sheffield SEO Services have drawn accolades from industry giants, reflecting their commitment to excellence in digital marketing.

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5. Lead Genera

Speciality: Lead Generation and Digital Marketing
Location: Norwich, UK

From the historic city of Norwich, Lead Genera distinguishes itself with its groundbreaking technologies and strategies in web development and digital marketing. Their relentless dedication to innovation and excellence in client services has positioned them as a formidable force in the digital marketing space. 

Lead Genera offers a comprehensive range of services, including SEO, PPC, social media marketing, and content creation, all aimed at driving high-quality leads to their clients' businesses. Their approach is not just about generating leads; it's about crafting enduring success stories for brands.

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6. Sugarnova

Speciality: Digital Marketing and Branding
Location: London

Sugarnova, a gem in London's digital marketing landscape, is synonymous with trailblazing branding and lead generation strategies. Their campaigns are not just visually stunning but strategically masterful, ensuring they resonate deeply with the target audience. 

Sugarnova's unique blend of creativity, technology, and strategic planning sets them apart. They leverage the latest digital tools and platforms, crafting tailor-made solutions that are both impactful and measurable, making them the go-to choice for businesses seeking to stand out in a crowded digital world.

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7. More Than Words

Speciality: Marketing, Copywriting, and Design Services
Location: North Shields, UK

More Than Words UK, based in North Shields, stands as a creative bastion in marketing, copywriting, and design. Their multifaceted approach to marketing communications intertwines digital marketing, compelling content creation, and graphic design into a seamless narrative. Each campaign they craft is engaging, informative, and designed to resonate with the audience, ensuring effectiveness in every endeavour. 

Specialising in email marketing, telemarketing, and content marketing, More Than Words UK is the ideal partner for businesses seeking to elevate their communication strategies and solidify their market presence.

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8. Crio Digital Ltd

Speciality: Digital Marketing and Strategy
Location: Basingstoke

Basingstoke's Crio Digital Ltd is a beacon in the digital marketing industry, renowned for their tailored online advertising and lead generation strategies. Their broad spectrum of services, encompassing SEO, PPC, social media marketing, and content marketing, ensures a comprehensive digital marketing approach. 

Crio Digital's emphasis on custom solutions aligned with clients' business goals and market demands exemplifies their expertise, making them a dynamic force in empowering businesses to thrive in the digital arena.

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9. Saturate Digital Marketing

Speciality: Full-Service Digital Marketing
Location: Remote

Operating remotely, Saturate Digital Marketing is a full-service digital marketing colossus offering an array of services to amplify businesses' online presence. Their expertise spans SEO, PPC, social media marketing, and content creation, ensuring a holistic approach. 

Saturate Digital Marketing's custom strategies align perfectly with clients' business objectives and target audience, focusing on achieving measurable results and significant ROI, making them a stellar choice for businesses seeking to make a lasting online impact.

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10. Marketing Optimised

Speciality: Marketing Strategy and Execution
Location: Remote

Marketing Optimised, a remote-based agency, excels in the realms of strategic marketing and execution. They stand out for crafting comprehensive marketing strategies and bringing them to life with impactful execution. Their multifaceted approach to digital marketing ensures a diverse array of lead generation and brand-building tactics. 

Driven by data, Marketing Optimised continually analyses and optimises their campaigns for maximum efficacy. Their blend of strategic thinking and practical execution makes them perfect for businesses looking to elevate their marketing efforts and achieve substantial growth.

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11. Priority Pixel

Speciality: Digital Marketing and Web Design
Location: Newton Abbot

Priority Pixel, a versatile digital marketing and web design agency from Newton Abbot, offers a unique blend of creativity and technical prowess. Specialising in intuitive, impactful web designs, their work extends to comprehensive digital marketing strategies, including SEO, PPC, content marketing, and social media management. 

Their integrated approach ensures that digital marketing efforts complement web design, amplifying clients' online identity. Priority Pixel's attention to detail and tailored solutions make them a top choice for businesses seeking a robust digital presence.

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12. Loop Digital Marketing

Speciality: Digital Marketing and Lead Generation
Location: Northampton

Loop Digital Marketing, nestled in Northampton, is celebrated for its strategic and imaginative approach to digital marketing and lead generation. Their wide-ranging expertise covers SEO, PPC, social media marketing, and email marketing, all tailored to engage and convert the target audience effectively. 

Known for blending creative flair with analytical rigour, Loop Digital Marketing crafts campaigns that are not just innovative but also results-driven. They are the go-to agency for businesses seeking high-quality leads and meaningful interactions in the digital realm.

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13. Autus Digital Agency

Speciality: Digital Strategy and Marketing
Location: Manchester

Autus Digital Agency, Manchester, is a digital marketing pioneer. They excel in devising comprehensive digital strategies that catalyse business growth and robust lead generation. 

Their well-rounded approach, spanning SEO, PPC, and content marketing, aligns digital strategies with the unique objectives of each client. Autus Digital Agency’s bespoke approach makes them a leading choice for businesses seeking a strong online identity and impactful marketing solutions.

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14. Arttia Creative Limited

Speciality: Creative Web Design and Digital Marketing
Location: Newcastle upon Tyne

Arttia Creative Limited, based in Newcastle upon Tyne, masterfully unites the art of creative web design with the science of effective digital marketing. They specialise in crafting visually stunning, high-performing websites, particularly for life sciences, biotech, and creative sectors. 

Their approach combines creativity, strategic insight, and technical expertise, offering bespoke solutions that meet the unique challenges of diverse industries.

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15. Damteq

Speciality: Digital Marketing and Web Design
Location: Hampshire

In Hampshire, Damteq emerged as a dynamic force in digital marketing and web design. Their approach goes beyond web design, encompassing a full spectrum of digital marketing services like SEO, PPC, and content marketing. 

Damteq's holistic and data-driven strategies elevate their clients' online presence and drive meaningful engagement. Their commitment to tailored solutions and understanding each client’s unique business challenges positions them as a valuable partner for comprehensive digital solutions.

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16. Trio Media

Speciality: Digital Marketing and SEO
Location: Leeds

Trio Media, a Leeds-based digital marketing agency, shines in the realm of SEO and comprehensive digital marketing solutions. Their focus on custom strategies drives traffic and enhances online visibility. 

Trio Media's team is adept in SEO, pay-per-click advertising, and social media management, with a commitment to measurable results and data-driven strategies. Their blend of creativity and technical expertise makes them an ideal agency for sustainable online growth.

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17. Studio Hawk

Speciality: SEO and Digital Marketing
Location: London, UK

London's Studio Hawk stands out with its deep expertise in search engine optimization. Specialising in bespoke SEO strategies, they excel in enhancing online visibility and driving organic traffic. 

Studio Hawk's comprehensive approach, from keyword research to content marketing, is informed by the latest search trends and algorithms, cementing their status as a trusted partner for businesses aiming to elevate their online presence.

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18. Wildfire Marketing

Speciality: SEO and Digital Marketing
Location: Leeds, UK

In the bustling city of Leeds, Wildfire Marketing sets the digital world ablaze with its expertise in SEO and integrated online marketing strategies. Their tailor-made SEO solutions not only enhance online visibility but also promote organic growth. 

Known for their deep understanding of client needs, they create strategies that align with specific business objectives and audiences. Beyond SEO, their prowess extends to social media marketing, content creation, and PPC, ensuring a comprehensive digital marketing approach for sustainable business growth.

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19. Lead Generation Specialists

Speciality: B2B Lead Generation and Digital Marketing
Location: Bournemouth, UK

Lead Generation Specialists, based in Bournemouth, are renowned for their cutting-edge approach to B2B lead generation. They excel in crafting targeted digital marketing strategies that attract and engage potential clients across various industries. 

Their expertise in SEO, PPC, social media, and content marketing combines to form a holistic lead generation approach. With a deep understanding of the B2B landscape, their campaigns are not only effective but resonate with industry-specific decision-makers.

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20. Angelfish Marketing

Speciality: Inbound Marketing and Digital Strategy
Location: Cheltenham, UK

Angelfish Marketing in Cheltenham stands as a beacon in inbound marketing and digital strategy. Renowned for executing comprehensive inbound campaigns, they specialise in attracting and nurturing leads with tailored content and SEO. 

Their deep understanding of the customer journey enables them to craft strategies that engage customers at every touchpoint, complemented by marketing automation and CRM tools for enhanced efficiency and performance tracking.

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21. Shortlist Marketing

Speciality: B2B Lead Generation and Marketing
Location: Nottingham, UK

Shortlist Marketing, located in Nottingham, is a dedicated force in B2B lead generation and marketing. They focus on understanding the unique dynamics of B2B markets to develop customised strategies that effectively engage and convert business clients. 

Their blend of digital marketing techniques and traditional outreach, including telemarketing, ensures a multifaceted lead generation strategy that nurtures leads through the sales funnel for enhanced business growth.

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22. Herd Marketing

Speciality: Digital Marketing and Analytics
Location: Liverpool, UK

Herd Marketing in Liverpool is known for its data-driven marketing solutions. Specialising in analytics, they create strategies that increase online visibility and drive engagement and conversions. 

Their comprehensive services, including SEO, PPC, and social media management, are guided by data and analytics for optimised campaign performance. Herd Marketing's dedication to innovation and transparency makes them a valuable partner for businesses seeking effective and informed digital marketing strategies.

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23. Air Marketing

Speciality: Outbound B2B Marketing
Location: Exeter, UK

Exeter's Air Marketing is an award-winning outbound B2B marketing agency, celebrated for driving sales and business growth. Specialising in outbound campaigns, they excel in reaching and engaging potential B2B clients with tailored strategies. 

Their services, including telemarketing, lead generation, and market research, are designed to enhance the sales pipeline and revenue, backed by a data-driven approach and a deep understanding of B2B marketing dynamics.

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24. Unity Online

Speciality: Digital Marketing and Web Development
Location: Suffolk, UK

Located in the heart of Suffolk, Unity Online is a trailblazer in digital marketing and web development. Their expertise lies in creating bespoke websites optimised for search engines and user experience. 

Unity Online's comprehensive digital marketing services include SEO, PPC, content marketing, and social media management. Their client-focused approach, combined with a commitment to measurable results, positions them as a key partner for businesses of all sizes looking to enhance their digital footprint and engage effectively with their audience.

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25. Digital Kaizen

Speciality: SEO and Digital Marketing
Location: Manchester, UK

Digital Kaizen, rooted in Manchester, stands out as a digital marketing agency with a deep specialisation in SEO and a comprehensive digital marketing approach. Their custom SEO strategies significantly enhance online visibility and organic reach. Alongside SEO, Digital Kaizen offers PPC, social media marketing, and content creation, providing a well-rounded digital marketing service. 

Their unique blend of creative marketing strategies and data-driven insights ensures each campaign is engaging and effective, making them a valuable partner for businesses aiming for digital growth.

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26. Market Rocket

Speciality: SEO and Online Marketing
Location: Eastbourne, UK

Market Rocket, based in Eastbourne, is celebrated for its prowess in SEO and online marketing. They devise SEO strategies that boost online visibility and drive organic traffic, adapting to the latest trends and algorithms. 

Beyond SEO, Market Rocket offers a comprehensive suite of online marketing solutions including PPC, social media management, and email marketing. Their personalised service and tangible results make them a standout choice for businesses seeking effective online marketing solutions.

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27. Pearl Lemon

Speciality: SEO and Lead Generation
Location: London, UK

In the heart of London, Pearl Lemon emerges as an innovative leader in SEO and lead generation. Specialising in driving organic traffic through advanced SEO techniques, they offer a suite of lead generation services, including cold email campaigns and LinkedIn outreach. Their diverse approach allows them to effectively reach target audiences, further bolstered by their expertise in web design and development. 

Pearl Lemon's commitment to staying at the forefront of digital trends and delivering high-quality leads makes them a sought-after agency in the competitive digital landscape.

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28. The Lead Generation Company

Speciality: Lead Generation and Telemarketing
Location: Glasgow, UK

Headquartered in Glasgow, The Lead Generation Company excels in lead generation and telemarketing services. Renowned for delivering high-quality B2B and B2C leads, they combine traditional telemarketing with modern digital marketing techniques for an effective lead generation strategy. 

Their experienced team creates tailored solutions, extending their services to email marketing, appointment setting, and event marketing. The Lead Generation Company’s focus on measurable outcomes and client-specific strategies has established them as a trusted partner across various sectors.

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29. Soap Media

Speciality: Digital Marketing and Web Development
Location: Manchester and Preston, UK

With offices in Manchester and Preston, Soap Media is a key player in digital marketing and web development. Their broad expertise includes cutting-edge SEO, impactful PPC campaigns, and engaging social media marketing. 

They blend technological innovation with creative design, ensuring websites and digital campaigns are visually stunning and user-friendly. Soap Media's data-driven approach and commitment to staying ahead of digital trends provide tailor-made solutions that enhance online presence, drive traffic, and increase conversions.

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30. Market Makers

Speciality: B2B Telemarketing and Lead Generation
Location: Portsmouth, UK

Market Makers, hailing from Portsmouth, specialises in B2B telemarketing and lead generation. Their innovative approach combines traditional telemarketing tactics with digital strategies to engage key decision-makers across industries. 

Offering market research, appointment setting, and event promotion, they provide a full suite of solutions to enhance sales pipelines. Market Makers' skill in nurturing business relationships and converting prospects into valuable leads makes them a top choice for businesses looking to expand their reach in competitive markets.

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Conclusion

The B2B lead generation landscape in the UK is rich and varied, offering many options for businesses looking to enhance their sales pipeline and grow their client base. 

Each of the 30 companies mentioned above brings something unique to the table, ensuring that no matter your specific needs or industry, there's an agency equipped to help you achieve your lead generation goals.

Looking for a strategic marketing partner to help you navigate the ever-changing landscape of digital marketing?
Look no further than our B2B marketing agency where we have a team of highly skilled experts who specialise in strategic roadmaps, customer journey mapping, and content and SEO strategy. Our dedicated strategy team comprises experienced 'CMO-level' professionals who can provide you with a range of strategic services to elevate your business to the next level. Learn more about our strategic approach to B2B marketing.

If you found this article informative, we offer a range of blogs to our clients as part of our content marketing services. As an experienced content marketing agency, we can produce engaging blogs that resonate with your target audience. Explore our content marketing services.

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